Kashi Cereal
DROP ITby Kellogg
Last verified September 13, 2026
💬 — ask a question or share feedback →Kellogg paid $5 million in 2014 to settle a class-action lawsuit and agreed to drop 'All Natural' and 'Nothing Artificial' labeling from Kashi products after plaintiffs identified specific synthetic ingredients, including pyridoxine hydrochloride and hexane-processed soy, actually present in them.
Kashi, positioned as a natural-foods pioneer brand under Kellogg, stamped 'All Natural' or 'Nothing Artificial' on packaging for a range of its cereals and snack products.
A class-action lawsuit filed in US District Court for the Southern District of California identified a range of synthetic and artificial ingredients present in products carrying the 'All Natural' or 'Nothing Artificial' label, including pyridoxine hydrochloride, calcium pantothenate, hexane-processed soy ingredients, ascorbic acid, glycerin, and sodium phosphate. Kellogg settled the suit for $5 million in 2014, agreeing to drop the 'All Natural' and 'Nothing Artificial' claims from the affected products and to reformulate or relabel them nationally, with California purchasers eligible for $0.50 per product with proof of purchase.
'All Natural' and 'Nothing Artificial' are specific, binary claims -- a product either contains synthetic ingredients or it doesn't. The lawsuit named specific synthetic compounds actually present in the products, and Kellogg's response was to remove the claims entirely and reformulate or relabel nationally, rather than defend the 'all natural' language as accurate. That's a direct concession the labeling didn't match the ingredient list.
- Food Dive — A class-action lawsuit identified specific synthetic ingredients including pyridoxine hydrochloride, hexane-processed soy, ascorbic acid, glycerin, and sodium phosphate in products labeled 'All Natural,' resulting in a $5 million settlement and nationwide label/formula changes.
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Did Kashi products really contain synthetic ingredients despite the 'All Natural' label?
Yes, according to the class-action lawsuit, which named specific synthetic compounds including pyridoxine hydrochloride, calcium pantothenate, hexane-processed soy, ascorbic acid, glycerin, and sodium phosphate.
Does Kashi still use 'All Natural' labeling?
Kellogg agreed as part of the 2014 settlement to drop the 'All Natural' and 'Nothing Artificial' claims from the affected products and reformulate or relabel them nationally.