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Home›Food PixProofs›Nutella vs Kashi Cereal

Nutella VS Kashi Cereal

▸ WHICH ONE HOLDS UP BETTER

Both land in the same place on our verdict scale, with no clear scorecard edge either way. The difference is in the specifics — read each PixProof's full evidence below for what actually separates them for your use case.

Verdict🔴 BYE THE HYPE🔴 BYE THE HYPE
The RealityPlaintiffs, including a mother who fed the product to her 4-year-old daughter based on the balanced-breakfast messaging, sued after discovering each serving contained 21 grams of sugar, 200 calories, and 11 grams of fat (3.5 grams saturated). Ferrero settled the resulting class action for $3 million in 2012, agreeing to pay consumers $4 per jar (up to 5 jars each), remove the 'balanced breakfast' phrase from the back label entirely, replace it with 'Turn a balanced breakfast into a tasty one,' and submit future commercials for plaintiff approval before airing.A class-action lawsuit filed in US District Court for the Southern District of California identified a range of synthetic and artificial ingredients present in products carrying the 'All Natural' or 'Nothing Artificial' label, including pyridoxine hydrochloride, calcium pantothenate, hexane-processed soy ingredients, ascorbic acid, glycerin, and sodium phosphate. Kellogg settled the suit for $5 million in 2014, agreeing to drop the 'All Natural' and 'Nothing Artificial' claims from the affected products and to reformulate or relabel them nationally, with California purchasers eligible for $0.50 per product with proof of purchase.
SHORT ANSWER

Nutella: Ferrero paid $3 million in 2012 to settle a class-action lawsuit and removed the phrase 'balanced breakfast' from Nutella's labeling after plaintiffs pointed out a single serving carries 21 grams of sugar, 200 calories, and 11 grams of fat.

Kashi Cereal: Kellogg paid $5 million in 2014 to settle a class-action lawsuit and agreed to drop 'All Natural' and 'Nothing Artificial' labeling from Kashi products after plaintiffs identified specific synthetic ingredients, including pyridoxine hydrochloride and hexane-processed soy, actually present in them.

New to these terms?What is a class-action lawsuit, and does a settlement prove the claim was false?Can food brands say anything about health?What does "All Natural" on a food label actually mean?