Tesla, Inc.
Tesla, Inc. is an American multinational automotive and clean energy company. Headquartered in Austin, Texas, it designs, manufactures, and sells battery electric vehicles (BEVs), stationary battery energy storage devices from home to grid-scale, solar panels and solar shingles, and related products and services.
Founded2003
FoundersMartin Eberhard, Marc Tarpenning
HeadquartersAustin, Texas, U.S.
Websitewww.tesla.com/
▸ SOCIAL PRESENCE
▸ VITAL STATS
Global Brand Rank #25 ($29.5B) Interbrand Best Global Brands 2025 Dropped 13 places year-over-year (a 35% decline in brand value) amid shifting consumer sentiment and rising EV competition.
US EV sales 45% Cox Automotive, 2026 Down from 49% in 2024 as competition from GM and others increases, though Tesla's quarterly share has fluctuated as high as 59% (Q4 2025) and 50.5% (Q2 2026).
▸ CLIMATE COMMITMENT
Science Based Targets initiative (SBTi)-validated climate target. ✓ SBTi-validated
Real progress: A validated target is a notable, real credential even for an EV maker whose core product is itself framed as an emissions-reduction technology — manufacturing and supply-chain emissions are a separate real accounting from tailpipe emissions.
Source▸ TIMELINE
2003 Founded by Martin Eberhard and Marc Tarpenning in San Carlos, California. Elon Musk joined as chairman and lead investor in 2004 and is also commonly credited as a co-founder, though this was legally disputed by Eberhard.
2008 Tesla Roadster delivered — the company's first production car.
2012 Model S launched.
2015 Model X launched.
2020 Added to the S&P 500 index.
2021 Corporate headquarters relocated from Palo Alto, California to Austin, Texas.
▸ PIXPAUSE RECEIPTS ON TESLA, INC.