POM Wonderful VS Froot Loops
Verdict DROP IT DROP IT
The Reality An FTC Administrative Law Judge ruled that expert testimony showed insufficient competent and reliable scientific evidence to support these disease-related claims, and the full FTC Commission subsequently found POM had made deceptive claims across 36 separate advertisements and promotional materials. The FTC's Final Order barred POM from claiming any product treats or prevents disease unless backed by two randomized, well-controlled human clinical trials. POM appealed, but the D.C. Circuit Court of Appeals affirmed the FTC's decision in January 2015, and the US Supreme Court declined to review the case in 2016, letting the ruling against POM stand as final. The real ingredient list (via Open Food Facts, an independent open database) confirms there is no real fruit, fruit juice, or fruit puree in Froot Loops at all — the fruit flavors come entirely from 'natural flavors' (orange, lemon, blueberry, cherry, grape, lime-lemon flavoring) and the colors from artificial dyes (Red 40, Yellow 6, Blue 1), not from any fruit ingredient. Nutritionally, it's 37.5g of sugar per 100g and carries a Nutri-Score of D (poor), the same real database's own quality grade. Separately, federal courts that heard the fruit-content lawsuits ultimately ruled in Kellogg's favor — not because the product contains fruit, but on the narrower legal finding that the invented word 'Froot' (not the real word 'fruit') isn't legally deceptive, since actual fruit doesn't come in loop shapes.
SHORT ANSWER
POM Wonderful: POM Wonderful's claims that its pomegranate juice treats or prevents heart disease, prostate cancer, and erectile dysfunction were found deceptive by the FTC, upheld by the D.C. Circuit Court of Appeals in 2015, and left standing after the Supreme Court declined to review the case in 2016.
Froot Loops: No — Froot Loops contains no real fruit. Its real, independently verified ingredient list shows the fruit flavors and colors come entirely from natural flavoring and artificial dyes, and it carries a Nutri-Score of D with 37.5g of sugar per 100g.